Designer Clothes

DESIGNER CLOTHES ADVERTISING CONTACT

BABY CLOTHES DESIGNER CLOTHES JEANS MEN'S CLOTHES WOMEN'S CLOTHES HANDBAGS LINGERIE SPORTSWEAR SHOES


Levi's in South Africa

Levi’s is often called the great-grandfather of all jeans and with all the reasons. It was Levi who in fact made this simple yet durable material the top-sold and most worn fabric in the whole world. Let us take a sneak peak into how the story of jeans was born. We will also explore where to find Levi’s store in South Africa.



When it comes to jeans most people know that it all started with the almost mythical brand Levi’s that was the top sold jeans brand for a long time and which has given the inspiration of dozens of today’s big jeans based brands as well.

The story of Levi’s started in 1871 the United States where a good skilled tailor called Levi, with German- Jewish origin has started to see potential in a very plain, blue yet durable material and started to make workers uniforms and workers’ pants out of this fabric. Not long after, jeans or more specifically the raw denim was the top worn material by cowboys and workers all across the United States. To this day, the top preferred method of jeans making at Levi’s is out of the raw, almost violet blue denim. The very first official blue riveted jeans the 501 of Levi’s came out in 1873.

The brand also patented this riveted style which today is considered a real symbol of the brand. Levi’s is undoubtedly the largest jeans-based brand in the world having stores all across the world and its jeans are also sold by some of the largest chains of department stores all over the world. The headquarters of Levi’s is located in San Francisco.

Levi’s is definitely one of the largest retail business in the world, therefore it does a lot in order to always maintain and develop its style, without its jeans and garments losing that „Levi’s feeling”. The company is always mentioned as the top of the top when it comes to streetwear. Levi’s is not only Levi’s as such as it represents the following brands or sub-brands: Dockers, Levis Strauss (representing the old style riveted denim) and Denizen, each brand representing a different angle in sports and streetwear.

Most of the brands such as Dockers or Denizen were purchased and further developed by Levi’s. White Levi’s Strauss Signature has created an outlook loved by most women in the US (featured also in Extra Large sizes) creating the perfect streetwear, Levi’s represents the perfect young and fresh style, also offering an extreme variety in jeans cuts and tailoring. Dockers is a sports and explorers’ wear only for men which are also overly popular especially in the United States.

Levi’s has multiple stores in South Africa alongside a whole website combined with an e-shop as well. Thanks to the huge success of its quality jeans, in South Africa you can get to find in all the big cities of the country, namely, Sandton, Johannesburg, Pretoria, Cape Town, Bloemfontein and Durban. The reason for that is, that Levi’s sells its clothes and garments through label stores, outlets and authorised retailers too. The best places to visit for authorised stores and dealers include the Centurion Mall of Pretoria, Sandton City of Johannesburg, Waterfront and Canal Walk of Cape Town, Loch Logan Waterfront in Bloemfontein and of course in the largest shopping mall of Africa: the Gateway Theatre of Shopping.

Levi’s jeans are sold by hundreds of authorised dealers in the world, however the jeans of Levi’s are heavily counterfeited. Make sure you buy the originals always, by checking out the website for local dealers and retailers.

COPYRIGHT SOUTH AFRICA CLOTHES & FASHION                                ADVERTISING CONTACT PRIVACY POLICY DESIGN BY M&M IMAGE

SOUTH AFRICAN FASHION    ONLINE SHOPPING    CLOTHING    HANDBAGS    CLOTHES    SHOES    FASHION DESIGNERS    LINGERIE    SPORTSWEAR    SWIMWEAR